Cudos to Hardly Davidson for making a commercial that shows a woman riding a V-Rod, rather than just being a motorcycle accessory. And it's a funny commercial as well!
The one I'm talking about starts out with some guy ogling a red V-Rod parked on the side of the street, wishing it was his. Along comes a nice looking woman, who says to the guy "nice bike". At first the guy starts to agree with her as if it's not his, then he changes his approach and starts to tell the woman about his passion for open road, yadda yadda, as if the bike's actually his. Then along comes the rider, a woman wearing a leather Harley jacket, and the rider puts her helmet on and hops on the bike, then takes off, without saying anything to the guy standing there. The guy that was just lying to the good looking woman on the sidewalk just makes up some pathetic excuse, as the woman looks at him as if to say "what a jerk".
I'm glad to see that at least one manufacturer is representing a growing demographic of riders. I dunno, maybe it's just something about the Japanese culture, that they have not, to my knowledge, represented women as riders in advertising (at least not mainstream advertising). That's a flaw on their part, because like so many leisure pursuits these days, women are representing a large segment of the buyers, and as such, should be shown in a smart advertising campaign.