What do you guys think of Honda's pricing strategy? I still think that the CBR-RR will sell very well, and maybe the best out of all six bikes listed...just from Honda faithful and wannabes alone. But why price it so much higher than the others? The CBR600RR is priced $200 more than the limited edition ZX-6RR...and the 6RR has better componentry than the CBR. Supposedly the CBR had some of the same stuff as the Kwak while in it's development stages (USD forks, radial brakes, etc) but it was scrapped due to weight (?) and costs. If cost was such a factor...you'd think they'd be able to price the bike a little bit more competitively. Especially with Honda being such a HUGE company compared to the other three...they'd take advantage of their economies of scale to better price the bike. There's something to be said about "prestige pricing" when you're talking about a Mercedes (or Acura, as the case may be) but I highly doubt that would be a factor in the ultra-competitive world of 600cc sport-bikes. Hell, even the three year old F4i is priced higher than the all new 636. The 636 looks like a steal in comparison to the other bikes...being the same price as the GSXR.
600 supersport pricing: (all in USD)
2003 Honda CBR 600F4i $8,199
2003 Honda CBR 600RR $8,599
2003 Kawasaki ZX-6R (636cc) $7,999
2003 Kawasaki ZX-6RR (599cc) $8,399
Suzuki GSX-R 600 $7,999
Yamaha R6 $???? (TBA)
So, what do you guys think?
<Harps hears factory_pilot coming...>